Mizuno is happy to announce its new, much-anticipated, Undyed Pack. This pack is a continuation of a series of specially curated packs that draw inspiration from the brand’s history and its community.
Peachtree Corners, GA – (November 4, 2022) – Mizuno, a global leader in lifestyle footwear, has launched the Undyed Pack. This pack hones in on material in its raw state; no dye is used in this pack. Materials like cork are used in the Runbird logo and heal, as well as a natural gum rubber on the sole. The enso symbol is embroidered on the tongue and signifies Zen and a circle of togetherness.
The Inspiration: The Enso symbol is central to the Undyed collection serving as a love letter to nature, its cyclical aspects, and its raw beauty. Enso is believed to represent the idea of immense space that has no need for anything and contains everything that it needs. It represents the idea of wholeness, as well as the minimalist Japanese aesthetic. Beauty is simplicity, and this collection symbolizes this idea of raw beauty by skipping the dying process and presenting every single element in its natural shade.
The Shoes: Nature replaces technology in a flurry of cotton, suede, gum, and cork in a collection that reimagines its most beloved classics with this sophisticated yet pared-down aesthetic. The neutral color palette highlights the lines of each of the four silhouettes featured in the Undyed capsule: The Sky Medal and the City Wind.
Available for purchase here
Stay up-to-date on all the latest news on the brand’s website at www.MizunoUSA.com or on social @MizunoUSA.
About Mizuno USA:
Mizuno USA, Inc. is a wholly-owned subsidiary of Mizuno Corporation, one of the largest specialty sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes golf, baseball, softball, running, volleyball, swimming, and tennis equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Peachtree Corners, GA.
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Media Contacts:
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Brand.support@mizunousa.com